Content platform

Platforms and marketing in Czech Obsahová platforma

Also known as: UGC platformuser-generated content platform

A platform where users add music to their own videos – TikTok, Instagram, Facebook, YouTube Shorts.

Distributed music appears in the sound library and royalties come from use in videos. Stricter rules apply – for example AI music or beats from the internet are not allowed on content platforms.

Related guides

Backing tracks, beats and samples from the internet are not eligible for content platforms
AI music is not eligible for content platforms
How and when your music appears on TikTok and Instagram

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The glossary explains terms in plain language for musicians; it is not legal or tax advice. Always check the current wording of the laws. Czech laws are linked in Czech.